The VOU men's fashion styling
thevou.com is content commerce, not a lookbook. I connected Newspaper/WooCommerce, Quiz Maker and Stripe so editorial guides and styling quizzes feed the same catalog that image consultants sell.
- WordPress + tagDiv Newspaper: shop, styling packages, seasonal colour palettes, Old Money clothing, books, men's/women's guides
- WooCommerce catalog with Stripe gateway - paid analyses (style, body shape, face shape, seasonal colour) and C-suite image packages
- Quiz Maker funnels (body shape, face shape, style personality, aesthetic, colour, business outfit finder) as the path into paid work
- Mailchimp for WooCommerce for post-purchase and newsletter capture; GTranslate for multi-locale storefront
- LiteSpeed cache + Cloudflare edge so heavy quiz/shop pages stay fast under content growth
- About/consultants/podcast surfaces kept on the same WooCommerce identity - one brand, one checkout
Stack
PHP
WordPress
WooCommerce
Stripe
Quiz Maker
Mailchimp
LiteSpeed
GTranslate
tagDiv Newspaper
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